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I’m in the midst of creating a mobile strategy for my current employer and thought I would share some of the more interesting resources that I found:

 

Clear and present danger

Why is it, after so many years using personal computers, giving presentations, and generally being smart, some of us still disregard—what I now take for granted—good presentation etiquette?

Recently, during a presentation, I had to tell a colleague to maximize their window so that we could actually see the UIs that I had designed. Really? I need to tell someone to do this? Not only was the window not maximized but there was another window (Outlook, natch) peeking out from underneath creating this disorienting cascade of unrelated toolbars, window titles, and data. It was then that I knew I would be writing this.

Not only did he have too many windows open, but Skype was running and his status was set to available. And guess what. He got a call… twice. I actually had to tell him to shut it down.

Here are a few things to do before walking into a meeting where you’re running the show:

  • Close windows. There is no reason to have all your windows open during a presentation. Facebook? Yelp? Pandora? Twitter? LOLCats? Don’t be a jackass.
  • Ensure your statuses are set to do not disturb. Better yet, just shut them down.
  • Close email. In most cases, you have no need to get into email when your presenting. If you do, open it on a need-only basis. But my guess is, you’re not that important.
  • Turn off your screen saver! First of all, it’s an LCD panel. The original reason for screen savers was to prevent burn-in: something that went away more than a decade ago. Secondly, are you really going to run out of battery power within an hour? If so, get a new battery.

Wake up, be courteous, be prepared. Thanks.

Don’t do this

Dear Adobe -

Offering crap like McAfee Security Scan Plus with an update to a completely unrelated piece of software makes you look like a bunch of aging, desperate a-holes. So, please stop before I come over there and kick your cane out from underneath you.

Sincerely,
Everyone

Ferrari Configurator!

As with their cars, Ferrari has created a really fantastic experience with their 458 configurator. Not only is the 458 gorgeous, but it’s a technological marvel with a seemingly endless number of options. The configurator will keep even the most critical desk jockey occupied for an entire lunch break. 

Overall, the configurator looks terrific, but it could use more contrast; viewing in my bright office made reading the text sometimes an eye-squinting affair. And while offering decent, and obvious, points of navigation—which is an important interaction that not all configurators do well—if I had to pick some nits, I would like the sections—both parent and child—to be more visually distinct from one another. As they are now, it’s not immediately obvious where a section begins and ends. Also, when clicked, a parent section expands horizontally to expose its children but in doing so the following parent section label is moved. Not a deal breaker, but not awesome.

As far as that red slider thingy at the bottom of the UI goes, besides being made taller, I’m not sold on the idea that it’s really necessary at all. I understand that it’s marking where the user is located within the work-flow, but since the user is able to navigate to any point in the flow at any time, an indicator of progress is not valid here.

Other than these small issues—that are easily ignored—the configurator is tons of fun, which after all is the real goal of these kinds of things. And for those of us who don’t quite (yet) have the scratch for the real thing, it’s nice that Ferrari throws us a bone with some cool online eye candy to kill some time until we do.

Related articles: Autopilot

Don’t just make it better

Every once in a while I need to remind myself that interaction design is not just about making a new thing better than an old thing. It’s ensuring that the thing—new or old—provides a great experience in comparison to nothing other than itself. It’s either good or it isn’t. Judging that something is working well for your users based on how it’s better than it used to be is no guarantee that your design is any good.

When looking for a new home, do you think that it’s reasonable to make your selection based on the current home’s condition as compared to its old condition? What if it’s a dump but the agent tells you that it also used to be a crack house? Would you buy it because a dump is better than a crack house? Of course not. So, if you, your colleagues, or clients claim that the existing experience is good because it’s better than it used to be, please stop. You’re doing yourself—and, most importantly, all your users—a disservice.

Instead rely on user testing and heuristic evaluations that will provide you the concrete data you need to ensure that what you have created is truly great and not just better than it used to be.

Oh, the irony

Several days ago, while checking email on her phone (natch), my wife received the above email from Microsoft. It seemed reasonable enough until she clicked the iPhone link within the “improved methods to get Hotmail on your smartphone” section. She received the following in response to her apparently misguided action:

Really? It’s hard to tell what Microsoft’s intention was here. Did they assume that since she wanted to read about using a smartphone to read her email that she would be using a PC to read the email? Considering that 27% of the word’s population (that’s 1.08 Billion for those who are counting) has a smartphone and is on it nearly constantly, it would seem that Microsoft would have made the connection between clicking on a link about smartphones and smartphone usage. They did not.

It should come as no surprise to anyone, especially Microsoft, that she was reading the email on her phone considering that they created a massive infographic that goes into ad naseum-detail about the subject of smartphone usage. According to them, not only is she the most active demographic but she spends twice as much time on her phone than she does eating. So, I have to wonder what they were thinking when they thought it was totally fine to tell her that she can’t use her phone to view information about using her phone. To Microsoft’s credit mobile phone usage won’t officially take over PC usage until 2014 so they can sit back a relax until then.

There’s a reason irony only works in books and movies.